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Elizabeth C Hamblet's avatar

Hi, Jess. I'm interested in knowing what you found in the data from your TikTok campaign last year, where you went through TAI. Did you feel like it moved the needle? If so, what was the outcome - increased book sales? Also - I saw that you posted the link to the TikToks in Insta instead of uploading the videos to Insta itself. Was that to save having to change the format for Insta, or for another reason?

Also - if you're comfortable any ideas you have for social media moving forward in this fractured environment, I'd love to hear them. I've reduced posting on twitter to provide Muskrat with less content for users but haven't given up there entirely, in part to protect my account.

Thanks!

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Shana Westlake's avatar

I stumbled backwards into fiction writing from journalism and while I'm focused on my first novel, I still have a nonfiction idea rolling around in my brain.

How do you figure out of a book idea is with pursuing? The idea of starting feels very overwhelming, but I've spoken to a number of people who have said they'd find my book idea very valuable.

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